Privacy policy

160Avenue

Last updated: June 27, 2026

160Avenue operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the “Services”). 160Avenue is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described here.

Personal Information We Collect or Process

When we use the term “personal information,” we mean information that identifies or can reasonably be linked to you. Depending on how you interact with the Services, we may collect or process:

● Contact details including your name, billing and shipping address, phone number, and email address.

● Financial information including payment card information, transaction details, form of payment, and payment confirmation. (Card details are processed by our payment processor; we do not store full card numbers.)

● Account information including your username, password, preferences and settings.

● Transaction information including the items you view, add to cart or wishlist, or purchase, return, exchange or cancel, and your past transactions.

● Communications with us including the information you include when contacting customer support.

● Device information including your device, browser, network connection, IP address, and other unique identifiers.

● Usage information including how and when you interact with or navigate the Services.

Personal Information Sources

We may collect personal information directly from you; automatically through the Services (including via cookies and similar technologies); from our service providers; and from our partners or other third parties.

How We Use Your Personal Information

We use personal information to: provide, tailor and improve the Services (including processing payments, fulfilling orders, managing your account, arranging shipping, and facilitating returns and exchanges); for marketing and advertising; for security and fraud prevention; to communicate with you and provide customer support; and for legal reasons (to comply with applicable law or respond to valid legal process).

Legal Bases for Processing

For customers in the EU/EEA/UK: We process your personal data only where we have a legal basis to do so under the GDPR. Specifically: (a) to provide the Services, fulfil and ship your orders, manage your account and process payments — performance of our contract with you, or taking steps at your request before entering a contract; (b) for marketing and personalised advertising — your consent, which you may withdraw at any time, or our legitimate interest in promoting our business where permitted by law; (c) for security and fraud prevention — our legitimate interests in keeping the Services secure, and compliance with our legal obligations; (d) for customer support and communications — performance of our contract with you and our legitimate interests in serving you; and (e) for legal compliance — compliance with a legal obligation to which we are subject. Where processing relies on legitimate interests, you may object as described in “Your Rights and Choices.”

How We Disclose Personal Information

We may disclose your personal information: with Shopify and other vendors who perform services on our behalf (e.g. IT, payment processing, analytics, customer support, cloud storage, fulfilment and shipping); with business and marketing partners to advertise to you (you may opt out of targeted advertising — see “Your Rights and Choices”); when you direct or consent to disclosure (such as to ship your order); with our affiliates; and in connection with a business transaction or to comply with legal obligations, enforce our terms, or protect our rights and those of our users.

For customers in the EU/EEA/UK: To fulfil and ship your order, we share the contact and shipping details necessary for delivery with fulfilment partners located outside the EU/EEA/UK, including in China. These partners process this data only to source, pack and ship your order. Such transfers are protected by appropriate safeguards as described in “International Transfers” below.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve them. Information you submit will be transmitted to and shared with Shopify and third parties that may be located in countries other than where you reside. To provide certain enhanced features, Shopify may use data about your interactions with our Store, other merchants, and with Shopify, and in those circumstances Shopify is responsible for that processing. To learn more about how Shopify uses your personal information and any rights you may have, visit the Shopify Consumer Privacy Policy and Shopify Privacy Portal at https://privacy.shopify.com/en.

Third Party Websites and Links

The Services may link to websites operated by third parties. If you follow such links, you should review their privacy and security policies. We are not responsible for the privacy or security of those sites, and our inclusion of links does not imply endorsement.

Children’s Data

The Services are not intended to be used by children, and we do not knowingly collect personal information from children. If you are a parent or guardian of a child who has provided us with personal information, please contact us using the details below to request deletion. As of the effective date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell” personal information of individuals under 16 years of age.

Security and Retention of Your Information

No security measures are perfect, and we cannot guarantee “perfect security.” Information you send us may not be secure in transit, so we recommend not using unsecure channels to share sensitive information.

We retain personal information only as long as necessary for the purposes described. In practice: order and transaction records are kept for as long as required by applicable tax, accounting and consumer-protection laws (commonly several years); account information is kept while your account is active and for a reasonable period afterwards; marketing data is kept until you withdraw consent or unsubscribe; and support communications are kept for a reasonable period to handle queries and disputes.

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights, subject to legal exceptions: the right to access/know, delete, correct, and port your personal information; and the right to opt out of the “sale” or “share” of personal information or of processing for targeted advertising. You can opt out of targeted advertising using the privacy/cookie controls on our website or by contacting us. If you visit our website with a Global Privacy Control (GPC) signal enabled, we will, where required, treat it as an opt-out for that device and browser; learn more at https://globalprivacycontrol.org/. We do not otherwise respond to “Do Not Track” signals.

You may opt out of promotional emails at any time using the unsubscribe link in our emails. If you opt out, we may still send non-promotional messages about your account or orders.

For customers in the EU/EEA/UK: In addition to the rights above, and subject to local law, you have the right to object to or request restriction of processing, and the right to withdraw consent where we rely on it (without affecting the lawfulness of processing before withdrawal). You also have the right to lodge a complaint with your local data protection authority (see “Complaints”).

We will not discriminate against you for exercising these rights. We may need to verify your identity before processing a request, and you may use an authorised agent where permitted. We will respond within the time required by applicable law.

Complaints

If you have complaints about how we process your personal information, please contact us using the details below. Depending on where you live, you may have the right to appeal our decision or to lodge a complaint with your local data protection authority.

For customers in the EU/EEA/UK: You can find the list of national data protection authorities on the European Data Protection Board (EDPB) website at https://www.edpb.europa.eu. UK customers may contact the Information Commissioner’s Office (ICO) at https://ico.org.uk.

International Transfers

We may transfer, store and process your personal information outside the country you live in, including in the United States and in China (where some of our fulfilment partners are located).

For customers in the EU/EEA/UK: Where we transfer your personal data out of the EU/EEA or the UK to a country that has not been recognised as providing an adequate level of protection (such as China), we rely on appropriate safeguards, in particular the European Commission’s Standard Contractual Clauses (or the UK equivalent), to protect your data. You may request more information about these safeguards using the contact details below.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for operational, legal, or regulatory reasons. We will post the revised policy on this website, update the “Last updated” date, and provide notice as required by applicable law.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please email us at support@160avenue.com. For the purpose of applicable data protection laws, the data controller of your personal information is:

160Avenue legal / Globaltejarah.llc

Philadelphia Pike, Claymont

Delaware, 19703

United States

Email: support@160avenue.com